Game Changers - The Art & Science Of Data-Led Decisioning

What do Google, WeBuyCars, and TymeBank have in common? They have each been hugely successful in their own markets by harnessing the power of data. WeBuyCars for example has been able to develop an advanced pricing engine that allows them to profitably buy and sell any make and model of car that’s available in South Africa. TymeBank has been able to use algorithms to automate many of their customer interactions, meaning their marginal costs decline significantly for every customer added (which is just as well as they've been adding over 300K customers per month for a while now)! And obviously, we all know how successful Google search has been! But these three companies are outliers. The majority of companies fail to correctly harness the power that algorithms can bring, particularly when it comes down to decision making. In this session, I'll be chatting with one of South Africa's most successful entrepreneurs, Roger Grobler, and asking him to share his ideas about how companies can adapt from linear to exponential business models using data-led decisioning. And if you thought that the answer is simply to hire a bunch of data scientists and spin up a few AWS services, you'd be wrong. You see, it turns out culture is even more important than tech, if you want to succeed in this space. Join us on the 30th of June to find out how to build a data-led decision making growth machine!