Brand Building 101 (Your Brand Image) BETA Course

This 6-week course is a thorough and in-depth course, designed to help small business owners build their business brand. It will teach them how to create and develop a brand that is top of mind for their customers; one that will help them dominate and stand out in their industry.

Each week, students will learn how to properly use and apply strategies big brands use through the provision of online classes. Several resources and materials geared towards brand image and identity will also be given. A brief outline of the course is provided below. 

Online Course Dates & Times

Week 1: Saturday April 30 | 10:00 AM - 12:00 PM

Week 2: Saturday May 07 | 10:00 AM - 12:00 PM

Week 3: Saturday May 14 | 10:00 AM - 12:00 PM

Week 4: Saturday May 21 | 10:00 AM - 12:00 PM

Week 5: Saturday May 28 | 10:00 AM - 12:00 PM

Week 6: Saturday June 04  | 10:00 AM - 12:00 PM

Brief Course Outline/Objectives

Week 1: Brand Clarity- determining your brand's target

Week 2: Brand Purpose- determining your reason for doing business beyond profit

Week 3: The Perfect Pitch- getting your products & services to stand out and grab your consumers' attention

Week 4: Brand Identity & Visuals- identifying & developing your brand's mood, look & feel

Week 5: The Customer Journey- identifying what your customers need & determine how you will satisfy those needs

Week 6: Monitoring & Assessment- learning how to enhance your brand & revise the customer journey

Notes

All students are required to make payment to secure their seat. We have our payment plan options listed below. 

Option 1

Payment in full (BBD 180.00) by Saturday April 16, 2022.

Option 2

2 Instalments:

• 1st instalment (BBD 90.00) by Saturday April 16, 2022
• 2nd instalment (BBD 90.00) by Saturday May 14, 2022

Stay locked to our Instagram page @shemarketswec to stay in the loop.

Please note that this outline may be tweaked to enhance the course.